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i1 Influencer Starter Pack Index

The i1 Influencer Starter Pack Index is a market-cap weighted index that tracks publicly traded companies most essential to the modern creator economy, including platforms, hardware, software, and entertainment infrastructure powering the rise of influencers. The index serves as a proxy for the health and growth of the creator economy.

Categories

ASSET CLASS

REGION

Equities

US

REBALANCE FREQUENCY

LIVE DATE

Quarterly

2025-07-14

Resources

Fact sheet

Methodology documents

Index slide deck

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